Art Basel or not, the attention span of an average Miamian can easily be tied to the frequency of fake breast spotting (That’s an actual sport down here). In other words, it ain’t that long. So last night, when Pharrell Williams presented the Montblanc de la Culture Arts Patronage Award to Design Miami co-founder Craig Robbins, the boisterous audience was anything but focused on paying homage to the man credited with the renaissance of Design District.
“I know ya’ll wanna get your free drink on, but come on now,” the N.E.R.D frontman said, attempting to heel the well-heeled. That included Zaha Hadid, Chris Bosh, Eva Green and Dan and Dean Carten of DSquared. It took a few uncomfortable minutes before the audience succumbed to Williams’ schooling, and the quiet lasted long enough for Robbins to quickly claim his huge award.
The occasion was marked with a performance from French dance-punks Yelle, and killer DJ set courtesy of Paul Sevigny. Meanwhile, Nas had no problems commanding his audience at Ricochet Lounge in Midtown. Queens’ proudest performed several of his greatest hits for the Perrier/ Spotify Music Loves Art concert series. TV on the Radio, Sharon Jones and the Dap-Kings, and Penguin Prison are set to take the very small stage for the rest of the week. And Miamians take note: from here on in, total and undivided attention is required.