Frieze Art Fair Draws Crowds, Gwyneth Paltrow

Wielding a brand of hipness all its own, the annual Frieze Art Fair in London resembles the Sundance Film Festival in its ability to attract celebrities and other influential personalities. So even though the economy has everyone purchasing art with more caution than in years past, it hasn't put a dent in those looking to take advantage of the steadily cooking art market. Some celebrities include Gwyneth Paltrow (perhaps "influential" is a stretch in this case) and perpetual Craigslist champion George Michael. Also seen gallivanting around were art-scene fixtures such as advertising mogul/gallery owner Charles Saatchi and art partronette Daria Zhukova. The Frieze Art Fair ends Sunday.