Adam’s Apple Owner Passes, Tavern on the Green Fights to Survive
Steve Lewis
August 03, 2009
It's not unusual for a 90-year-old man to be found dead. It's just that the man found this past Thursday, bound and bludgeoned to death, had survived so much. Felix Brinkmann survived Auschwitz and two other concentration camps and had talked his way out of death a number of times. Mr. Brinkmann was one of the owners of the classic club Adam's Apple -- part of a strip of 1st Avenue hotspots including Dangerfield's and Magique. I was dating a beautiful girl named Barbara back in those days. We would drive my '62 Impala to Manhattan and hit the hotspots on first by the 59th Street Bridge. It was the summer of Son of Sam, and a New York Mets World Series run and my first New York nightlife experience.
Without the beautiful Barbara I wouldn’t have had a chance to see this world. She was a great girl whose own history as the daughter of concentration camp survivors gave her a serious nature far beyond her years. I would see the playboys and athletes hit on her all night, but she stayed true to me even though I seemed always outclassed. Adam’s Apple served us an adventure of food and disco music ... it was polyester suits and “what’s your sign” conversation. It was “the hustle” on two dance floors hung impossibly from the ceiling. The old guys always gave you a show, and it was absorbed by me at a time when I was planning on being a Wall Street suit and living forever with my beautiful friend. Little did I know while trying to keep up with my vibrant date I was getting an education that would define my future.
After Adam’s Apple, we’d stroll up 1st Avenue to owner Warner LeRoy’s Maxwell’s Plum, the best place in town. The best place in any town. A ceiling as complex and beautiful as that Os Gemeos mural on Houston Street, as imaginative as Dali on a happy day, it was a watering hole for the beautiful people. A great bar in the center of things and the hottest singles joint around. Jets quarterback Joe Namath would be chatting up starlets and models just inches away from Warren Beatty or Barbara Streisand. Cary Grant and Bill Blass and uptown class mixed with the mods. It was the epicenter of a new sexual revolution. It was playboys and girls right out of Vogue magazine. It was also a four-star restaurant. Warner LeRoy quickly became one of my idols. His flair his, showmanship, and commitment to quality guaranteed smashing success. I watched him work a room, always moving in a suit that you couldn’t miss, glad-handing and smiling at everyone. When he looked in my eyes and asked me “if I was having a good time” one evening, I felt for the first time that thrill of being noticed that later became my addiction. He opened Maxwell’s in 1966, and it lasted until 1988. In a New York Times article written about its closing, he “likened its demise to that of an affair that had gone on too long, in the end losing its spontaneity and adventure.” He added, “You can’t keep something going forever.” Adam’s Apple made it to 1991. These old guys really knew how to build them.
LeRoy’s words may ring true, as his daughter Jennifer Oz LeRoy is fighting against an all-star cast of restaurateurs and operators to retain control of her beloved Tavern on the Green. The “Oz” in her name is a tribute to her grandfather, the Academy Award-honored Mervyn LeRoy. He produced The Wizard of Oz and Little Caesar and so many others. He discovered Clark Gable and Lana Turner. Jenny’s roots are in showbiz and restaurants; she has the flair and tenacity in her genes. At 22, at the sudden death of her legendary dad, she was flung into control of Tavern, as well as Warner LeRoy’s other institution, the Russian Tea Room. The LeRoy mark on this town is a tough tattoo that won’t come off easily. Any day now a decision will be made on Tavern’s future. Come New Year’s Eve, either she will retain control or a Trump or a Danny Meyer or a Cipriani will bag it.
Felix Brinkmann’s untimely demise at the hands of a couple who will soon be grabbed and garbage-bagged speaks of a spirit that the good nightlife people always have. Although they chase the money it isn’t as important as the juice—the rush they get from shaking a hand and making someone feel wanted. I will always be a saloon-keeper no matter what path is destined for me. When I sit on a beach in some Caribbean paradise, I watch how the bartender slings it, how the decor could be popped up, how the cash ring could be improved. I got it bad, but there’s no rehab for my monkey, and anyway you have to want to be helped.
At the end, Felix was still working—managing a mixed-use building. He put in seven days a week not because he had to but because he had so much love of people and the action that just fading away wasn’t an option. I know Jenny LeRoy, and she’s not going to fade away either; she will fight for her legacy, and if she loses the place, she still owns her name and the Tavern trademark. And she has those genes ... she will land on her feet and blow us away. Whenever I see her, I remember her dad looking into my eyes, validating me—I’ve told her that. I can’t imagine this town without a LeRoy-run Tavern. It would be like that time when the Japanese were buying Rockefeller Center, or the Dodgers and Giants moved to LA. It wouldn’t feel right. Tavern on the Green is a landmark not because it sits on valuable real estate; it is a landmark because of the spark Warner LeRoy gave it. It is a gift to us from one of the two greatest nightclub/restaurant people this town has ever known. It must remain in the hands of a person motivated by love for his dream—it must remain with Jenny LeRoy. Her spirit and commitment cannot be trumped.
Comments (10)
Posted by Roscoe Dinar on Mon Aug 3, 2009 at 12.20 pm
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There’s a campaign now, by the current operators to “Keep Tavern on the Green.” Great, except that it’s very misleading to the public. Should LeRoy not keep control of the property, there will still be a fabulous restaurant in Central Park, probably even more so than the current one, since a new operator will more than likely revamp the operation from the inside out (maybe even make the place 21st century “green?"). Since LeRoy owns the name, it’s hers to do with as she pleases. From this campaign, it seems like she’s trying drive up the value/selling price, by making it appear like Manhattan would cease to be if she doesn’t get her way.
Posted by ken on Mon Aug 3, 2009 at 03.54 pm
This last poster is gravely mistaken if he thinks anyone can come in and create the same magic that Tavern has. Sure they can have a nice restaurant but they exist all over NYC. The history and lagacy that centers around Tavern is what will never be duplicated. its gotta stay in the leroy family. it would be tragic if they lost the lease.
Posted by Baba O Henry on Mon Aug 3, 2009 at 05.16 pm
Has anyone actually eaten at Tavern recently!? I’ve been following this story and reading about all of the support for “Jenny,” but what is it that people think they are trying to preserve? The history doesn’t change with new ownership. The “legacy” is now one of sexual harassment, unpaid vendors (Russian Tea Room, anyone?) and screwed-over publishers. The food is entirely mediocre, besides which, a la carte dining represents the smallest segment of their business. The place is gaudy (almost funhouse, there are so many mirrors) and has the feel that its being held together by scotch tape. Warner LeRoy is gone. Chef Patrick Clark is gone. A restaurant that spends more time on Page Six than it does in the food section is not worthy of such “public outrage” when it looks like it might actually get a fresh start! Change=good.
Posted by Bill Rollings on Mon Aug 3, 2009 at 09.57 pm
Thanks Steve for sharing! Great story.
Posted by ken on Tue Aug 4, 2009 at 12.10 pm
The history doesn’t change with new ownership? how can that statement be made? Of course it does… the mere fact that the name will change once new ownership takes over will change the history. i bet you’ll have far less people coming out to visit the restaurant if the ownership along with the name changes. In my honest opinion the current owners deserve the right to turn it around and help erase any negativity surrounding tavern. let’s face it, they are responsible for employing some 500 people in times when the unemployment lines continue to grow.
Posted by Baba O Henry on Tue Aug 4, 2009 at 05.36 pm
She’s gonna sell the name if she doesn’t get the lease, don’t kid yourself. What’s she gonna do, build a new restaurant and a new green somewhere else? You’re also fooling yourself if you think people (dare I say NY’ers?) aren’t going to mob a brand new restaurant in Central Park if there is one. If the place closes and reopens at a future point, it will be a major NYC event and everyone will want to be a part of it. And I’m willing to bet that the better (or at least smarter) part of the 500 employees are already lining up new gigs. They’re certainly not waiting until January, as Ms. LeRoy would have us believe.
Posted by Baba O Henry on Tue Aug 4, 2009 at 05.53 pm
and Ken...the history DOESN’T change with new ownership, only the present and the future. Nobody’s fond memories will be erased like so much Orwell from my Kindle…
Posted by steve lewis on Wed Aug 5, 2009 at 07.38 pm
warner leroy took a beat up old building and made it into a landmark. with lease issues it would be unwise for any tenant to spend money to improve the property. i believe jenny should be allowed to run it and taking it away would be unfair , un new york. it would be like improving the empire state building. the name the brand is valuable all over the us of a and i doubt she will sell it. lets hope it doesnt get to that. i had lunch at tavern twice this year and enjoyed it. the food was solid both times, the service was great and i loved the room. everyone was dressed and feeling like they were in a special place.i design slick and chic restaurants for a living. i found great comfort in the old school ambiance of tavern.
Posted by ken on Thu Aug 13, 2009 at 02.22 pm
Baba, perhaps you are thinking small… why would she sell the name? that is a huge asset to her and I’m sure she could franchise the name out and make a hell of alot more money.
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Posted by Roscoe Dinar on Mon Aug 3, 2009 at 12.18 pm
The Brinkman story is absolutely sickening. There is a special table reserved in hell for someone who would commit such a crime, a sin really when you consider what he survived in his lifetime. As for Tavern on the Green, a decision is expected soon as to whether WARNER LeRoy’s daughter Jennifer or another operator will get the new lease (the only competition at this point is Mistral’s Seth Greenberg and The Boathouse Restaurant’s Dean Poll). Once, I would have agreed that while the location is a significant portion of the restaurant’s charm, it was Warner’s love for the place that made it special. That was a long time ago. Tavern on the Green has been resting on its laurels for a very long time, coasting along on a reputation that it doesn’t fully deserve today. If you web search Tavern on the Green, you find more articles about various lawsuits against the place than you will articles on how important it remains to the NYC dining scene. Now, it’s a place for buses full of tourists to pull up, a place for cheesy dance parties that are not immune to the occasional brawl. Is this what Warner really wanted for his beloved? [more]