London Retailers Launch E-Commerce En Force

'Tis the season to launch e-commerce sites in London. Topshop may not be opening its doors in the States until 2009, but it will launch an American e-commerce arm on September 9 in conjunction with the debut of Kate Moss' seventh (yes, that's 7th) collection for the Brit behemoth. But Topshop isn't the only London-based boutique with an online outlet. Knightsbridge's legendary denim shop Donna Ida (which sells the likes of 18th Amendment and Stella McCartney) was slated to start stocking its goods in a virtual boutique on September 1. While the site hasn't launched yet, Donna Ida promises it'll be up and running soon.

Joining the ranks of Topshop and Donna Ida is cult boutique Koh Samui. Prospective shoppers can now peruse looks from Martin Margiela and Matthew Williamson to La Petite Salope and Pink Soda Boutique without every booking a trans-Atlantic flight. The only bad news: Unless the dollar starts drinking some serious protein shakes, bargains for my countrywomen will be few and far between.