Leave it to Gisele Bündchen, one of the world's most famous and highest-paid supermodels, to bare her midriff just six weeks after having a baby. To the bane of new mothers everywhere, Bündchen graces the cover of Vogue's not-yet-released April issue. She also headlines a Peter Demarchelier photo spread in Costa Rica with her new son, Benjamin Rein, a month and a half after his birth. While Bündchen's already back-to-otherworldly bod is worth noting, she's more interested in hyping her new beauty line, to be called Senjaa.

Set to launch later this year, the collection will include three products sold "on a website to build a community," says Coutorture. Like Madonna's move for Macy's, the line will be geared toward a significantly younger demographic -- teens in particular. "I want to teach girls to love themselves and take care of their bodies." After all, "the collection's cardboard packaging [comes complete] with a sliding tab that reveals different motivational phrases").

In fact, the site sounds strangely similar to another newly launched online endeavor from a fashion industry regular: Thierry Mugler's Womanity. Signs point to "empowerment" being one of the fashion industry's favorite buzzwords for 2010. As for Bündchen's own beauty, see here for a round-up of her favorite beauty products (Senjaa not included).