In terms of buzz-inducing events at this year's Costume Gala, second only to Kiefer Sutherland's headbutt heard round the fashion industry were the Louis Vuitton bunny ears that Madonna wore to the red carpet affair. (The latter even helped incite Cathy Horyn's New York Times piece "Irony and the Old Lady," which explored just how eccentrically women of a certain age can dress.) Now the man behind the hare-inspired headgear, Marc Jacobs, is speaking out about the accessory's roots. It turns out Jacobs likes the "kind of Playboy, French coquettish aspect" of the bunny ears.

The bunny ears also make an appearance in Madge's latest round of ads for Louis Vuitton. The video campaign is debuted on Louis Vuitton's website yesterday. Love has the behind-the-scenes footage of the shoot itself, including some interesting Jacobs musings ("the clothes to me mean nothing, it's the person in them").