If you haven't heard of Winnipeg born Mark Fast, you will soon. The knitwear designer made headlines last fall thanks to putting plus-size models in his runway show, right when Crystal Renn and Lizzie Miller were first being heavily covered by the press. He also designed a soon to drop capsule collection for Topshop. Now he's launching a diffusion line for the masses.

"The label, called 'Faster', is set to launch this spring and will offer up a selection of figure-hugging dresses, cropped tops and leggings - all channeling Fast's signature sexy style of course," says Elle UK.

And the muse of this collection? In December Fast told the Independent that he looked to Julia Roberts as Erin Brokovich for inspiration, although not necessarily to her penchant for leather minis and an abundance of cleavage. Fast liked "her attitude, a woman who has kids, has a life beyond what she's known to do."