Last night, the Black Eyed Peas’ will.i.am appeared on the Tonight Show with Jay Leno and debuted his newest venture: a car company. Rap-Up brings our attention to Mr. i.am’s project, which he has dubbed “IAMAUTO.” In related news, fellow Black Eyed Peas band member Taboo just had his credit approved for a new lease on a Kia Optima.

Are you ready for some Kabbalah Ball!? According to the sports site SBNation, Madonna has agreed to perform at the Super Bowl XLVI halftime show. The game will be held in Indianapolis at Lucas Oil Stadium, and if the Madonna report is true, it will mark the first time she's ever performed at the world’s single biggest sporting event. She came close to appearing at Super Bowl XXXV, but she backed out at the last minute. A source told TV Guide, “I don't know who did what to anger her, but she is out." Maybe they gave her hydrangeas?

With Hollywood awards season reaching its crescendo, we’d forgive you for thinking movie folk have all the fun. But this Sunday, the Grammys will aim to remind you that the music industry is full of famous people, too, and that like their cinematic counterparts, they love a good party. Here are a few of the best events in Los Angeles leading up to Sunday’s big show.

● Josh Brolin can officially rule out a role in Mission: Impossible 5, after telling The New Yorker that Scientology is "really fucking bizarre." [The New Yorker] ● Watch B.o.B deliver a meta-performance of his hit "Airplane" on an airplane, giving new meaning to the term "in-flight entertainment." Get it?! [YouTube] ● Lady Gaga tweeted that her new single, "Born This Way," will be out this Friday. Then her boyfriend tweeted how proud of her he is. Then I sneezed. [Lady Gaga/Twitter]

There's a lot to think about with regard to the Black Eyed Peas' Super Bowl halftime performance last night. A lot to unpack. The Tron getups, the box-head dancers, the question of whether or not Usher had been drugged and forcibly brought to Dallas to perform, and what remains of Slash. Twitter was up in arms at how ludicrous it all was. Justifiable, then, that at least BEP didn't get paid.

● AOL's Tim Armstrong and Huffinton Post's Arianna Huffington jack-knifed post-Super Bowl talk last night by announcing AOL's $315 million acquisition of the Huff Po. How about that Groupon commercial? [AllThingD's] ● Lil Wayne helped the Wall Street Journal live blog last night's game from the endzone, while Birdman made a milli. [WSJ/HipHopDX] ● LCD Soundsystem is bowing out, just like frontman James Murphy said they would, but not until they complete a three hour victory jam at Madison Square Garden. All guests are asked to wear white and/or black. Should be special. [Pitchfork]

● Casey Affleck, the man behind the camera for the Joaquin Phoenix "documentary" I'm Still Here, has admitted to the New York Times that the whole thing was put-on, albeit elaborately and for two years. Bravo, boys. [NYT] ● Sacha Baron Cohen, the man behind Borat, is slated to play Queen's Freddie Mercury in an upcoming film. Very nice! [Deadline] ● Susan Boyle sang for the Pope. Who is older? Who is closer to god? You decide. [AP]

● If Tom Cruise has a musical equivalent, it would doubtlessly be the Black Eyed Peas—inexplicably popular, semi-insane, widely loathed. This weekend, in real life, he joined the group on stage for "I Gotta Feeling." [Hip Hop DX] ● Should the new Spider-Man be black? Fans of Community's Donald Glover, an ex-30 Rock writer, say yes. [The Playlist] ● You know what they say about "late" and "never": this white rapper's tribute to Heath Ledger shoots for timeless, falls short, but lands among the afternoon meme stars. [Videogum]

Oh man, you guys, The Black Eyed Peas! Bleep bloop blop blop blop. Great song, I know. Maybe their best. The Peas (that's my nickname for them...you can't use it, it's an intimate nickname that only superfans can use) are always bringing that next level sh-t. Well, look out everyone, because they have used up all the levels with their latest music video! Seriously, there are no more levels left. Now it's just Will.i.am standing on the highest level, surveying his kingdom, thinking "I just made a 10 minute music video with flying robot break dancers and Taboo still only got one verse...my life's work is complete." Then Will.i.am takes out a sword and commits seppuku, because what is the point of life, now that there are no more levels? I hope not, though! Because the world needs more music videos as good as the 'Imma Be Rocking That Body' music video*.

And as much as we'd like to deny it, rarely has the phrase "like a house afire" -- as in two people who get along incredibly well, like fire on dry timber, in fact! -- ever been so promising. The last time the phrase was used with such verve, sources remarked about Leona Lewis and Stella McCartney getting along house-burningly well. And those rumors turned out to be true. So here we are, with rumors about one of the grand dames of Hollywood taking part in this unlikely collaboration. All because Dench and Fergie got along, "like a house on fire" while filming Nine together.