In a very short while, One Group became a 100 million dollar restaurant empire, and the expansion of the brand is due in great part to the woman beside the man, Senior VP Celeste Fierro. She's responsible for packing One Group venues with high-profile events and her celebrity friends. Celeste is credited with making STK, the crown jewel in the One Group Empire, female friendly. One Group head honcho Jonathan Segal relies on Celeste and her Blackberry, filled with bold face names, to manage day to day operations. With over a thousand employees and joints opening constantly, she's a busy lady, one of those unsung heroes of hospitality that deserves at least the 15 minutes of fame I can give her.

Now that Cristiano Ronaldo has been spotted around town, popping into hot grub spots like Kenmare and Da Silvano with the mobile universe tweeting his and GF Victoria's Secret angel Irina Shayk's whereabouts, I can confidently write about him without having to include a Wikipedia-length entry to help me explain who the talented Portuguese footballer (cough, soccer player) is, and why it's actually news that he was spotted with his nails painted noir. Perhaps in order to draw attention away from his Situation-esque abs (or is his Situation-esque game), the new daddy was spotted with the expressive pedicure while lounging at Soho House. The Daily Mail documents Ronaldo's attempt at bringing what seems to be a manly brit trend to NYC: "As a new father, Cristiano Ronaldo might have been expected to have more important things to occupy his time. The footballer, who has a reputation for being in touch with his feminine side, was spotted with black painted toenails as he relaxed on holiday in New York. Judging by his expression, however, he quickly realized the enormity of his fashion faux pas."

Organizers of big group dinners have it rough. The individual is subjected to the whims of 5 to 15 people or more, often on an email chain where the last suggestion paired with a witty retort or clever anecdote about the level of attractiveness of the staff at such-and-such restaurant wins. Well, screw it. If you volunteer to organize a group/birthday/going away/welcome home dinner, use this new fool-proof method and eliminate haggling amongst potential dinner-goers. It's not complicated. It's a lottery, but unlike the New York state variety or credit card roulette, in this game of chance everyone wins. Write down each restaurant on the list below on a separate piece of paper, shuffle 'em around, and pull from a hat. First restaurant wins. It's not complicated, it's just science. Bon chance!

Freshly shorn of the mountain man beard that kept him warm throughout the desolate Montauk winter, as he worked to painstakingly remake a former bayside dive into a beachfront restaurant retreat, Franklin Ferguson now sports only a couple of day's worth of stubble. After months of hands-on hard labor he's looking much like his soon-to-open project, comfortably weathered but ready for the sunshine. "I wouldn't mind if I never touched another paintbrush," says Ferguson, who himself moved from Manhattan to Mountauk to oversee reconstruction of the Sunset Saloon, transforming it into his new venture, Navy Beach.

At David Barton Gym annual toy drive: ● MARC JACOBS - "In Paris, there's a small club called Montana, and there's a restaurant called Thiou. Bars I really don't hang out in. Oh, there's this great club that happens once a month in Paris called Club Sandwich. And it's at the Espace Cardin. And everyone gets super dressed-up, so it's really, really fun. I try to go whenever I'm in Paris, if it's going on. And we stay out all night and just dance like crazy. And in New York, my favorite restaurants have always been the same. I love to eat at Pastis. I love the Standard. I love Da Silvano. I eat in the lobby of the Mercer a lot, the hotel. I usually go to Pastis for lunch, and there's a sandwich that was on the menu, but they don't make it anymore, but I always insist that they make it for me. And it's really fattening, so I shouldn't eat it, but it's chicken paillard and gruyere cheese and bacon. And it's so delicious. It's really good. And it's my weakness. It's just like the most perfect sandwich."

At Lucky magazine's Lucky Shops:

Two game-changers discuss putting the band back together.

Moises de la Renta could very well be a reality television icon by now. With Fashion God Oscar de la Renta as his father and a velvet rope lifestyle, he certainly fits the I-wish-I-was-him credentials. But Moises opted for a real (and respected) career in design/photography. And if his recently launched, painfully hip website for his bad ass womenswear fashion line MDLR is any indication, his career choice was wise. We met up to chit-chat for what I thought was drinks at the Thompson Hotel, but to my surprise, I was greeted by the man about town in a room full of models getting ready for their close-ups in an MDLR photo shoot featured on Whatswear.com. It was all lights, cameras, and action, mixed with plenty of cigarettes, blaring background noise of the sub-par performances of MJ's classics from the previously aired BET Awards, sexy leather biker jackets complete with gilded MDLR zippers -- and, in true rock star form, an Iggy Pop vs. David Bowie debate.

If you've ever visited New York Italian restaurant powerhouse Da Silvano, you've probably rubbed elbows and shared a laugh with manager Alessandro Bandini. The gregarious Florentine has put in his time in kitchens and dining rooms at Italian restos around the world, and he's recently invested his wealth of knowledge in new project Scuderia. Situated across the street from Bar Pitti and Da Silvano on Sixth Avenue, the modern, fresh trattoria serves delectable Italian comfort food in an open, casual environment. We met with Bandini at the new spot and chatted about the menu's influences, why women love Italian, and the legendary Da Silvano/Bar Pitti feud.

Albert Trummer is the Austrian bar chef and brains behind Chinatown operation Apothéke. With business-minded partner Heather Tierney, Trummer serves his liquid medicine from behind the bar to an eager clientele night after night at the booming corner spot on Doyers Street. While growing up in his family's restaurant in Austria, Trummer learned his way around the bar and turned his father's private club into a booming hotspot at the age of 15. He's since worked for the likes of David Bouley, the Chambers Hotel, Home Bar on Shelter Island, and 60 Thompson. The master mixologist speaks about who does nightlife best, the apothecary premise and his plans for the future. And for a special video clip, he even mixes up his famous flaming inferno beverage for BlackBook's Cayte Grieve and Eiseley Tauginas.