"I wouldn’t turn a 100 million dollar film down"

By eleven in the morning, the cavernous hallways of the Austin Convention Center are shoulder-to-shoulder with eager technophiles and casually dressed business types, already networking and gathering shwag. Rumor has it that most of the real deals at the SxSW conference go down during this interactive portion (like Foursquare and Twitter in years past), as few distributors are buying the festival's films, and most bands know better then to sign with a record label. After wandering through a few lounges to hear about APIs and hundred gigabyte clouds -- riveting stuff, really -- I head to the first panel of the conference, aptly titled “How Not to be a Douchebag at SxSW.”

● Robert Pattinson may be the romantic interest in the lives of many tweens and middle-aged women, but the Twilight actor says he “can't think of a single romantic thing” he has ever done. [People] ● Despite showing up to an event with visibly lighter skin, Sammy Sosa is not trying to be like Michael Jackson, he just went through a “rejuvenation process for his skin." [ChicagoTribune] ● Duncan Jones will follow up his breakout film Moon with a thriller entitled Source Code, with Jake Gyllenhaal in the lead. [Screendaily]

Director & star on their sci-fi psyche-out

The Tribeca Film Festival is over, and Duncan Jones is one happy dude. His directorial debut Moon -- a lonely sci-fi spookfest starring Sam Rockwell -- was extremely well received and is riding a lunar module of buzz all the way to its June 12 release date. Jones -- born Zowie Bowie to some Brit named David -- celebrated his film's premiere last week at new Meatpacking catacomb Bar 675 (at a Heineken and Stoli-sponsored event), where he talked about releasing an indie in sea of blockbusters, the genius of Sam Rockwell, and knowing thyself.