Victor Osborne (Lower East Side) - Brooklyn's hipster hatter sets up shop in Manhattan.

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Nanette Lepore (Upper East Side) - Bohemian-inspired brand scores New York's best retail real estate. ● Derek Lam (Soho) - Lam's first foray into flagships says a lot. ● Renaissance New York Hotel 57 (Midtown East) - Hotel and brand undergo boutique transformation.

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Marni (Upper East Side) - Calm, modern setting for the uptown outpost of this lively Italian brand. ● Jack Olive (SoHo) - Now you can say "SoHo" and "refined" in the same sentence.

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Dossier (Brooklyn South) - Dossier magazine puts their money where their mouth is. ● Reniassance New York Hotel 57 (Midtown East) - Hotel and brand undergo boutique transformation. ● Hudson Terrace (Midtown West) - Rooftop pleaser for drunk summer afternoons.

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Bird (Williamsburg) - Third Brooklyn outpost is sprawling, chic, and definitely not for the starving artist. ● Matthew Williamson (Meatpacking District) - Mr. Williamson's first New York foray brings color to the western fringes. ● Zero + Maria Cornejo (NoHo) - Nolitist no more; fancy, light-filled new digs for Chilean sophisticate. ● QSW Mercer (Soho) - Boutique within Quicksilver with free bubbly.

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Ports 1961 (Meatpacking District) - MePa flagship for sophisticated, high-end mamas lusting for Tia Cibani's tunics and statement jewelry. ● Armani 5th Avenue (Midtown East) - Giorgio's mega-flagship flexes four floors of retail behind an impressive glass facade.

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