Alexandre Herchcovitch's São Paulo playground is the stuff obscure dreams are made of, which is why Todd Selby was compelled to shoot it for his latest feature on The Selby. The interior and fashion photographer visited the Brazilian fashion designer and Fabio Souza's home to snap their massive space and insane collection of vintage treasures, and the imagery is spellbinding.

● More images from the Mario Testino-shot Versace Spring 2011 campaign, featuring January Jones. [Racked] ● New T Magazine editor-in-chief Sally Singer shares her holiday wish list, which includes a Thai massage and cycling shoes. [T Magazine] ● The 18 winners of London's NewGen 2011 sponsorships have been announced, including BlackBook favorite Dominic Jones. [Style]

Fashion and interiors photographer Todd Selby never dreamed he'd spend his days behind a lens, much less shooting inside the homes of creative icons like Karl Lagerfeld and Christian Louboutin. He grew up in the suburbs and worked a bevy of eclectic jobs—Tijuana tour guide, exotic flower wholesaler, and Japanese clothing designer to name a few—never having considered or even heard of a career as a photographer. All that change when Selby moved to New York and began working at Details in 2001. Selby began taking photos of his friends and their homes, developing his own portfolio in his spare time. These pictures—intimate glimpses into the lust-worthy (and often cluttered) spaces of artistic personalities—soon became the buzz of the design community by way of Selby's photoblog, The Selby.com. We sat down with fashion's favorite voyeur to talk Selby beginnings, dream subjects, and his new book, The Selby in Your Place. Details after the jump.

Fresh off of the launch of a namesake book and stint living in the window of Paris' Colette, Todd Selby of the photography blog The Selby is taking things to the next level. Namely, he's partnering with Louis Vuitton for a new campaign entitled 'The Journey of a Wardrobe.' Selby may have shot the latest ads for Converse's Jack Purcell collection, but the look and feel of this partnership is decidedly different.

The very same week that an ad campaign shot by Todd Selby (the photog behind the perfectly-lit home invaders image series housed on the blog, The Selby) for Converse has dropped, a completely different kind of marketing stint over at Helmut Lang HQ has hit the blogosphere by way of Mark "The Cobrasnake" Hunter's party photo porthole. The differences, though subtle, are huge when it comes to the distinct ways with which brands are approaching advertising via bloggers. Selby's campaign for Converse's Jack Pucell's for the most part looks like your average shoe campaign: the toe of the iconic sneakers double as the mouths of good-looking twenty-somethings whose not-so-aesthetically-appealing fictional abodes provide each image's backdrop. Yes, there are hints of the Selby here, but for the most party the ad feels like just that.

Spring is all about rebirth and growth and yadda yadda: for Manhattan scenesters it's mainly about ending winter hibernation and hitting the social circuit in order to show off the latest looks. This week was chock full of winsome odes to spring in Manhattan: parties to remind New Yorkers that the High Line will soon be in bloom, events that celebrated spring fashion openings and new spring catalogs and parties that got people excited to shed leggings, overcoats and layers of stuffy winter makeup. Here were some of the freshest beauty takes from this week's party scene.

Todd Selby of the photo blog (and interior decorator's wet dream) The Selby is taking up residence in Paris. But, unlike most Parisians who dwell in proper apartments, the blogger is choosing a rather humble abode: a window... in Colette. "I will be there from March 1st to March 6th," The Selby wrote on Colette's blog yesterday. Selby's own site has a rundown of all of the events scheduled to take place during the aforementioned week. Expect an appearance by "celebrity canine Oscar the Water Bar Labrador," as well as Karaoke courtesy of Hot Breath Karaoke. But the main attractions are surely a preview sale of The Selby's debut book (out April 1 everywhere else) which will be available on March 5 from 4-6p.m. Also on the docket: a "free VIP Interior Selby Consultation" (read: an apartment appraisal) that will include special guests.

In one of his latest at-home visits with a notable creative, photographer Todd Selby invades Vogue features director Sally Singer’s NYC abode at the legendary Hotel Chelsea. As the front-row fixture is a particular favorite of mine, I find peering into Singer’s domestic world totally thrilling. In addition to a slew of great images, Selby’s standard Q&A with Singer offers some savory responses, such as to, "What was the most fun you have ever had while working?"

Photographer Todd Selby has become a household name within the fashion industry, thanks to his charming photos of creatives in their typically not-so-humble abodes, all of which he showcases online. Subjects have included everyone from the designers behind Obesity and Speed, as well as those behind the now defunct Obedient Sons, to model Erin Wasson and Michael Stipe. And now comes news that the photog-du-jour will be teaming up with arbiter of cool, Parisian boutique Colette, for his first-ever exhibition.

The Selby has in recent months become a household name amongst creatives. Put simply, it’s the blog of shutterbug Todd Selby, which features an expansive library of images of creatives in their homes (think everyone from Saved's Scott Campbell, Nylon's Marvin Jarrett, and scribe Tom Wolfe, to The Last Magazine's Magnus Berger and model Erin Wasson). And now, not only can you look into the lives of the fashion, music, and art world elite, you can buy their wares via the site as well.