Following the announcement that Marc Jacobs succeeds Jean Paul Gautier as the new creative director of Diet Coke, the designer has just unveiled a trio of can designs that salute the beverage company's 30th anniversary. Telegraph reveals that the 'I Heart '80s' can "embodies the rise of the empowered woman" and features a lady in a suit. The 'I Heart '90s' design celebrates the era's "daring attitude" wtih an avant-garde ensemble. The 'I Heart '00s' salutes the "sporty-cool decade" with a chick in a colorful, Frenchy get-up. Peep MJ's steamy promo video (there's a kilt involved) after the jump and lookout for the bottles nationwide on February 25th.