Los Angeles’ Early Morning Rebel got their big break when the haunting single “Life Boat” played on the apparently still popular television show Grey’s Anatomy. The song sparked interest in the exceedingly handsome California-based group, landing them spots playing at dozens of fashion shows in the following months and propelling sales for the Life Boat EP.
Now the band, fronted by Nathan Blumenfeld-James and Dustin Bath, friends and collaborators since they were teenagers, is about to embark on a swanky tour of Soho House clubs across the U.S., working their way up to an album debut last this year.
We talked to Blumenfeld-James in advance of their New York show with five questions about where the band came from and where they want to go.
How did you guys first start playing together?
Dustin and I have been friends since high school, and have been playing in bands ever since. Eight months ago we started EMR to start fresh.
You've earned a reputation for playing fashion parties. How did that come about? Do you consider yourself fashionable guys?
Yes, we've played several fashion shows and events both in the U.K. and the States. We deliberately put ourselves in the fashion community because we want to surround ourselves with what inspires us, and partner with great designers and brands we respect. We do consider ourselves fashionable.
You have a new single, “Burn Us Down,” coming out this month. Can you tell us about the track?
"Burn Us Down" is different than "Life Boat." It is a full band song with more energy. It has more guitars and ‘anthem-style chorus. It’s the kind of song that makes you want to fight or fuck.
You’ve said EMR is known for writing songs with a harder edge, why is that?
Most of the songs I've written for EMR have a darker quality. The songs are serious and have an edge. I doubt there will be a quirky EMR song coming in the near future.
What's next for Early Morning Rebel?
We are doing a West Coast tour this summer and releasing a record in fall. We will be at NYC and London Fashion Week in September playing shows and attending events and shows. We will be touring the U.K. in fall as well. We also just confirmed a few shows in Berlin and Miami. We will be steady in the studio writing and recording and shooting and directing our videos.