Yesterday, images of the full William Rast for Target collection surfaced, and the majority agree that it’s an easy collaboration to swallow. Each piece offers the country vibe that designers Justin Timberlake and Trace Ayala have promoted since the brand's inception, without being too literal. In fact, there really are no risks in this collection, making it even more accessible to fast-fashion consumers looking for brand-name items without compromising their own tastes. For women, the line offers street basics that we already own or are on the hunt for, like leather shorts and jackets, chambray shirts, and silk blouses. Men have some straightforward choices too, like jeans, nylon jackets, and relaxed button-downs.
The collection launches in stores December 19 and while I don't predict pandemonium from die-hard William Rast fans, I do see some pieces (like this brown leather jacket) selling out fast.


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