October 26, 2009
Spring 2010 is the season to launch a sunglasses line. That is, if you're Alexander Wang, the Olsen twins, or Diane Von Furstenberg. While Wang showcased his premiere line of specs on his football-inspired SS10 runway at New York Fashion Week; the Olsens just released images of their soon-to-debut sunglasses, which they created in collaboration with seasoned design house Linda Farrow. Now DVF is adding the accessory into the brand's repertoire for spring. Even though images have yet to surface, the company's Facebook page confirms that the designer (who was recently mugged in Madrid, but fortunately ended up safe and sound) is thisclose to her eponymous eyewear launch: "Just wrapped our eyewear shoot ... stay tuned for behind the scenes photos (and the eyewear launch in November!)."


Nightlife is getting bigger -- it can no longer be looked at as a 10pm to 4am sport. Promoters and their followings are no longer content with just late-night revelry, as brunches at fancy restaurants and roof decks and pool parties service the chic set now that summer is here. Eventually promoters will control the lives of their patrons 24/7, or someone else will. The Hamptons are doing great despite dire predictions -- but it's still mostly a money-losing proposition for those pulling the strings. Owner and promoter types feel the necessity to control their clientele, especially the hot girls, lest some other promoter type entice them away with visions of sugarplum fairies or more Grey Goose. It’s day- and nightlife, and as entrepreneurs start to embrace this concept, more swag and privileges will accrue to the swagged and privileged.
On the coattails of the launch of his menswear for women collection called