November 20, 2009
Traditionally, the only things you've been able to buy in-flight are food and cocktails. However, with airlines expanding into the sales of items like blankets, cigarettes, and now WiFi, the door has been cracked for other retailing opportunities on board. American Airlines has reportedly broken the seal and is selling Heathrow Express train tickets on a limited basis for some LON-bound flights. This is a smart idea -- a win-win for the passengers and the airline.

