The 'entry-level luxury' brand opens its first New York outpost after almost two years of refusing to compromise.
BlackBook
February 12, 2008
PROJECT: KAREN MILLEN SOHO BOUTIQUE
DIRECTOR/PRODUCER: Gemma Metheringham, Creative Director of Karen Millen, and Sanjay Sharma, International Director of Karen Millen.
TEAM: Brinksworth (designer); Shawmut Design and Construction (contractor); Bergmeyer (architect).
LOCATION: 114 Prince Street at Greene Street. When it comes to luxury brands, there’s no location in downtown New York more sought-after than that little enclave south of Houston. It took almost two years to find the space because Sharma was unwilling to compromise. The former Mimi Ferzt Gallery offers historic SoHo architecture as a backdrop for the showcase of the store’s collections. “We wanted it to feel open and light, to make the space clearly show the different collections and make the product easy to see and shop,” Metheringham says.
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