October 19, 2009
Henry Holland has been busy this year. The designer -- a "one-man self-marketing wiz" as Style.com phrased it following House of Holland's entertaining SS10 runway show -- is locking down a few big-name collaborations, not to mention perhaps planning a cross-Atlantic move. "I just did a collaboration with Levi’s that will be in stores in February," Holland told Women's Wear Daily at the recent launch of the second annual Six Scents Series, which he hosted. Holland told WWD his Levi's line "will include men's and women's jeans, jackets, dresses and tops." For the Six Scents Series -- a limited-edition collection of six fragrances customized by as many fashion designers (Holland included) -- the designer said he wanted to create something that "suggested friends gathered on an overstuffed purple couch" (e.g. flowers like lilac and mimosa).

